Q1 2025 Holdings
Filed 2025-05-14 | 204 holdings | $498.1M | 13F-HR | View on SEC ↗ · Holdings Table ↗
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| Issuer | Class | CUSIP | Value ↓ | Shares | % Portfolio |
|---|---|---|---|---|---|
| Nicolet Bankshares Inc(NIC) | COMMON STOCK | 65406E102 | $96.8M | 888,335 | 19.4% |
| Spdr Portfolio S&P 500 Value ETF(SPYV) | OTHER | 78464A508 | $55.3M | 1,083,789 | 11.1% |
| Spdr Portfolio S&P 500 Growth ETF(SPYG) | OTHER | 78464A409 | $30.2M | 375,568 | 6.1% |
| Apple Inc(AAPL) | COMMON STOCK | 037833100 | $14.4M | 64,752 | 2.9% |
| Spdr S&P 500 ETF Trust(SPY) | OTHER | 78462F103 | $12.6M | 22,584 | 2.5% |
| Vanguard S&P 500 ETF(VOO) | OTHER | 922908363 | $11.4M | 22,280 | 2.3% |
| Ishares S&P 500 Barra Growth Index Fund(IVW) | OTHER | 464287309 | $11.3M | 121,671 | 2.3% |
| Microsoft Corp(MSFT) | COMMON STOCK | 594918104 | $10.9M | 29,038 | 2.2% |
| Avantis Emerging Markets Equity ETF(AVEM) | OTHER | 025072604 | $10.9M | 181,017 | 2.2% |
| Nvidia Corp(NVDA) | COMMON STOCK | 67066G104 | $8.2M | 76,102 | 1.7% |
| Alps ETF TR Alerian MLP ETF New(AMLP) | OTHER | 00162Q452 | $7.0M | 135,426 | 1.4% |
| JPM Alerian MLP Index ETN 1/28/2044(AMJB) | OTHER | 48133Q309 | $6.6M | 203,240 | 1.3% |
| Ishares Core S&P 500 ETF(IVV) | OTHER | 464287200 | $6.2M | 11,009 | 1.2% |
| Amazon.com Inc(AMZN) | COMMON STOCK | 023135106 | $6.2M | 32,404 | 1.2% |
| Ishares S&P 500 E(IVE) | OTHER | 464287408 | $6.1M | 32,054 | 1.2% |
| Avantis Investors(AVRE) | OTHER | 025072356 | $6.0M | 140,446 | 1.2% |
| Costco Wholesale Corp(COST) | COMMON STOCK | 22160K105 | $6.0M | 6,343 | 1.2% |
| Vanguard Ftse Developed Markets(VEA) | OTHER | 921943858 | $5.9M | 116,395 | 1.2% |
| Ishares Russell 1000 Growth Index FD(IWF) | OTHER | 464287614 | $5.7M | 15,767 | 1.1% |
| Ishares Msci Eafe Index FD(EFA) | OTHER | 464287465 | $5.6M | 68,741 | 1.1% |
| JPMorgan Chase & Co(JPM) | COMMON STOCK | 46625H100 | $5.6M | 22,693 | 1.1% |
| Alphabet Inc Cap STK CL C(GOOG) | COMMON STOCK | 02079K107 | $4.6M | 29,490 | 0.9% |
| Mastercard Inc(MA) | COMMON STOCK | 57636Q104 | $3.7M | 6,808 | 0.7% |
| Meta Platforms Inc CL A(META) | COMMON STOCK | 30303M102 | $3.5M | 6,044 | 0.7% |
| Vanguard Value ETF(VTV) | OTHER | 922908744 | $3.4M | 19,396 | 0.7% |
| Procter & Gamble Co(PG) | COMMON STOCK | 742718109 | $3.3M | 19,130 | 0.7% |
| Alphabet Inc Cap STK CL A(GOOGL) | COMMON STOCK | 02079K305 | $3.2M | 20,405 | 0.6% |
| Abbott Labs(ABT) | COMMON STOCK | 002824100 | $3.1M | 23,298 | 0.6% |
| Berkshire Hathaway Inc del CL B New(BRK/B) | COMMON STOCK | 084670702 | $3.0M | 5,681 | 0.6% |
| Exxon Mobil Corp(XOM) | COMMON STOCK | 30231G102 | $3.0M | 25,306 | 0.6% |
| Home Depot Inc(HD) | COMMON STOCK | 437076102 | $2.6M | 7,034 | 0.5% |
| Coca Cola Co(KO) | COMMON STOCK | 191216100 | $2.6M | 35,903 | 0.5% |
| Mcdonalds Corp(MCD) | COMMON STOCK | 580135101 | $2.4M | 7,750 | 0.5% |
| Ishares Russell 1000 Value Index Fund(IWD) | OTHER | 464287598 | $2.3M | 12,325 | 0.5% |
| Vanguard Large-Cap ETF(VV) | OTHER | 922908637 | $2.2M | 8,534 | 0.4% |
| WEC Energy Group Inc(WEC) | COMMON STOCK | 92939U106 | $2.1M | 19,386 | 0.4% |
| Vanguard Total Bond Market ETF(BND) | OTHER | 921937835 | $2.1M | 28,574 | 0.4% |
| Ishares Russell 2000 Index FD(IWM) | OTHER | 464287655 | $2.1M | 10,338 | 0.4% |
| Salesforce, Inc.(CRM) | COMMON STOCK | 79466L302 | $2.1M | 7,679 | 0.4% |
| Walmart Inc(WMT) | COMMON STOCK | 931142103 | $2.0M | 23,079 | 0.4% |
| Vanguard Growth ETF(VUG) | OTHER | 922908736 | $2.0M | 5,374 | 0.4% |
| Chipotle Mexican Grill Inc(CMG) | COMMON STOCK | 169656105 | $1.9M | 37,405 | 0.4% |
| Palo Alto Networks Inc(PANW) | COMMON STOCK | 697435105 | $1.9M | 10,879 | 0.4% |
| Vanguard Total Stock Market ETF(VTI) | OTHER | 922908769 | $1.8M | 6,705 | 0.4% |
| Chevron Corporation(CVX) | COMMON STOCK | 166764100 | $1.8M | 10,760 | 0.4% |
| Adobe SYS Inc(ADBE) | COMMON STOCK | 00724F101 | $1.7M | 4,477 | 0.3% |
| Oracle Corporation(ORCL) | COMMON STOCK | 68389X105 | $1.7M | 12,153 | 0.3% |
| TJX COS Inc(TJX) | COMMON STOCK | 872540109 | $1.7M | 13,740 | 0.3% |
| Honeywell Intl Inc(HON) | COMMON STOCK | 438516106 | $1.6M | 7,753 | 0.3% |
| Vanguard Mid-Cap ETF(VO) | OTHER | 922908629 | $1.6M | 6,220 | 0.3% |