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Heron Financial Group, LLC

Q1 2023 Holdings

Filed 2023-04-19 | 144 holdings | $181.4M | 13F-HR | View on SEC ↗ · Holdings Table ↗

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IssuerClassCUSIPValue ↓Shares% Portfolio
Vanguard Index FDS(VUG)GROWTH ETF922908736$9.3M37,3975.1%
Vanguard Index FDS(VOO)S&P 500 ETF SHS922908363$9.3M24,7885.1%
Ishares TR(EFAV)MSCI EAFE MIN VL46429B689$9.1M134,7365.0%
Ishares TR(IWR)RUS MID CAP ETF464287499$8.3M118,9154.6%
Ishares TR(IWP)RUS MD CP GR ETF464287481$8.1M89,3704.5%
Ishares TR(IJJ)S&P MC 400VL ETF464287705$8.0M77,7054.4%
Vanguard Whitehall FDS(VYM)HIGH DIV YLD921946406$7.0M66,5513.9%
Vanguard Index FDS(VB)SMALL CP ETF922908751$6.7M35,1783.7%
Ishares TR(IWO)RUS 2000 GRW ETF464287648$6.6M29,3173.7%
Ishares TR(IWN)RUS 2000 VAL ETF464287630$6.3M45,8603.5%
Apple Inc(AAPL)COM037833100$4.4M26,4472.4%
Ishares TR(IWV)RUSSELL 3000 ETF464287689$3.9M16,6742.2%
Thermo Fisher Scientific Inc(TMO)COM883556102$2.9M5,0061.6%
J P Morgan Exchange Traded F(JPEM)DIV RTN EM EQT46641Q308$2.6M50,7141.4%
Microsoft Corp(MSFT)COM594918104$2.5M8,7801.4%
Pacer FDS TR(COWZ)US CASH COWS 10069374H881$2.3M49,7151.3%
Invesco Exch Traded FD TR II(PGX)PFD ETF46138E511$2.3M196,4371.2%
Morgan Stanley(MS)COM NEW617446448$2.2M25,3471.2%
Lyondellbasell Industries N(LYB)SHS - A -N53745100$2.0M21,2431.1%
T-Mobile US Inc(TMUS)COM872590104$1.9M13,4321.1%
Illinois Tool WKS Inc(ITW)COM452308109$1.9M7,9261.1%
Exxon Mobil Corp(XOM)COM30231G102$1.8M16,7861.0%
Berkshire Hathaway Inc del(BRK/B)CL B NEW084670702$1.8M5,9171.0%
AON PLC(AON)SHS CL AG0403H108$1.7M5,4931.0%
Teleflex Incorporated(TFX)COM879369106$1.6M6,4310.9%
Nextera Energy Inc(NEE)COM65339F101$1.6M20,3080.9%
Johnson & Johnson(JNJ)COM478160104$1.5M9,9800.9%
JPMorgan Chase & Co(JPM)COM46625H100$1.5M11,8180.8%
Valero Energy Corp(VLO)COM91913Y100$1.4M10,0880.8%
Costco Whsl Corp New(COST)COM22160K105$1.4M2,7640.8%
Unitedhealth Group Inc(UNH)COM91324P102$1.3M2,6830.7%
DTE Energy Co(DTE)COM233331107$1.2M11,3980.7%
Fair Isaac Corp(FICO)COM303250104$1.2M1,7500.7%
Ishares TR(PFF)PFD AND INCM SEC464288687$1.2M38,4820.7%
Mastercard Incorporated(MA)CL A57636Q104$1.2M3,3030.7%
Procter and Gamble Co(PG)COM742718109$1.1M7,6910.6%
Amazon COM Inc(AMZN)COM023135106$1.1M11,0480.6%
Duke Energy Corp New(DUK)COM NEW26441C204$1.1M11,6390.6%
Cisco SYS Inc(CSCO)COM17275R102$1.1M21,3920.6%
Verizon Communications Inc(VZ)COM92343V104$1.0M26,2780.6%
Vanguard BD Index FDS(BIV)INTERMED TERM921937819$1.0M13,0790.6%
Analog Devices Inc(ADI)COM032654105$967.8K4,9070.5%
Invesco Exch Traded FD TR II(PIE)DWA EMERG MKTS46138E867$965.2K52,0920.5%
Texas Pacific Land Corporati(TPL)COM88262P102$950.9K5590.5%
Smucker J M Co(SJM)COM NEW832696405$888.5K5,6460.5%
Adobe Systems Incorporated(ADBE)COM00724F101$874.8K2,2700.5%
Sealed AIR Corp New(SEE)COM81211K100$860.3K18,7380.5%
Marathon Pete Corp(MPC)COM56585A102$820.7K6,0870.5%
Merck & Co Inc(MRK)COM58933Y105$802.1K7,5390.4%
Edwards Lifesciences Corp(EW)COM28176E108$791.4K9,5660.4%
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