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Holland Advisory Services, Inc.

Q2 2025 Holdings

Filed 2025-07-16 | 42 holdings | $68.5M | 13F-HR | View on SEC ↗ · Holdings Table ↗

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IssuerClassCUSIPValue ↓Shares% Portfolio
Ishares TR(IVV)CORE S&P500 ETF464287200$20.8M33,43030.3%
Ishares TR(IJH)CORE S&P MCP ETF464287507$16.5M266,58324.1%
Ishares TR(IJR)CORE S&P SCP ETF464287804$8.1M74,14411.8%
Vanguard Index FDS(VTI)TOTAL STK MKT922908769$2.4M7,8513.5%
Apple Inc(AAPL)COM037833100$1.6M7,8752.4%
Microsoft Corp(MSFT)COM594918104$1.5M3,1082.3%
Philip Morris Intl Inc(PM)COM718172109$1.4M7,6122.0%
Ishares TR(IWP)RUS MD CP GR ETF464287481$1.2M8,9151.8%
JPMorgan Chase & Co.(JPM)COM46625H100$1.1M3,7211.6%
Ishares TR(IEFA)CORE MSCI EAFE46432F842$915.0K10,9611.3%
Brown & Brown Inc(BRO)COM115236101$818.4K7,3811.2%
Mcdonalds Corp(MCD)COM580135101$732.9K2,5081.1%
Walmart Inc(WMT)COM931142103$687.4K7,0301.0%
Procter and Gamble Co(PG)COM742718109$595.3K3,7360.9%
Invesco QQQ TR(QQQ)UNIT SER 146090E103$593.0K1,0750.9%
Exxon Mobil Corp(XOM)COM30231G102$566.0K5,2500.8%
Vanguard Index FDS(VTV)VALUE ETF922908744$531.7K3,0080.8%
Mondelez Intl Inc(MDLZ)CL A609207105$517.0K7,6660.8%
Altria Group Inc(MO)COM02209S103$452.1K7,7100.7%
Ishares TR(IVW)S&P 500 GRWT ETF464287309$449.2K4,0800.7%
Ishares TR(IWS)RUS MDCP VAL ETF464287473$409.8K3,1010.6%
International Business Machs(IBM)COM459200101$397.8K1,3490.6%
Chevron Corp New(CVX)COM166764100$388.3K2,7120.6%
Carnival Corp(CCL)UNIT 99/99/9999143658300$375.7K13,3610.5%
Amgen Inc(AMGN)COM031162100$375.6K1,3450.5%
Vanguard Specialized Funds(VIG)DIV APP ETF921908844$364.3K1,7800.5%
Johnson & Johnson(JNJ)COM478160104$358.5K2,3470.5%
Dell Technologies Inc(DELL)CL C24703L202$344.7K2,8110.5%
Caterpillar Inc(CAT)COM149123101$335.4K8640.5%
Select Sector Spdr TR(XLF)FINANCIAL81369Y605$333.6K6,3700.5%
Nvidia Corporation(NVDA)COM67066G104$318.6K2,0170.5%
Disney Walt Co(DIS)COM254687106$315.3K2,5420.5%
Hubbell Inc(HUBB)COM443510607$313.1K7670.5%
Visa Inc(V)COM CL A92826C839$292.7K8240.4%
Ishares TR(IWO)RUS 2000 GRW ETF464287648$287.0K1,0040.4%
Cisco SYS Inc(CSCO)COM17275R102$285.3K4,1120.4%
Vanguard Index FDS(VBR)SM CP VAL ETF922908611$274.0K1,4050.4%
Pinnacle West Cap Corp(PNW)COM723484101$266.3K2,9760.4%
Comcast Corp New(CMCSA)CL A20030N101$264.4K7,4090.4%
3M Co(MMM)COM88579Y101$241.5K1,5860.4%
Ishares TR(IJJ)S&P MC 400VL ETF464287705$223.5K1,8080.3%
Bank America Corp(BAC)COM060505104$208.0K4,3960.3%