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Holland Advisory Services, Inc.

Q1 2026 Holdings

Filed 2026-04-07 | 47 holdings | $74.6M | 13F-HR | View on SEC ↗ · Holdings Table ↗

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IssuerClassCUSIPValue ↓Shares% Portfolio
Ishares TR(IVV)CORE S&P500 ETF464287200$21.5M32,90728.8%
Ishares TR(IJH)CORE S&P MCP ETF464287507$17.9M264,69223.9%
Ishares TR(IJR)CORE S&P SCP ETF464287804$9.9M79,38413.2%
Vanguard Index FDS(VTI)TOTAL STK MKT922908769$2.5M7,6863.3%
Apple Inc(AAPL)COM037833100$1.9M7,6522.6%
Microsoft Corp(MSFT)COM594918104$1.2M3,3221.6%
Philip Morris Intl Inc(PM)COM718172109$1.2M6,9721.5%
JPMorgan Chase & Co(JPM)COM46625H100$1.1M3,8621.5%
Ishares TR(IWP)RUS MD CP GR ETF464287481$1.1M8,8251.5%
Fidelity Wise Origin Bitcoin(FBTC)SHS315948109$1.0M17,0601.3%
Ishares TR(IEFA)CORE MSCI EAFE46432F842$988.9K10,9231.3%
Walmart Inc(WMT)COM931142103$869.1K6,9931.2%
Exxon Mobil Corp(XOM)COM30231G102$832.7K4,9081.1%
Mcdonalds Corp(MCD)COM580135101$775.6K2,4961.0%
Caterpillar Inc(CAT)COM149123101$612.6K8650.8%
Johnson & Johnson(JNJ)COM478160104$593.7K2,4290.8%
Vanguard Index FDS(VTV)VALUE ETF922908744$576.0K2,9360.8%
Chevron Corporation(CVX)COM166764100$543.5K2,6270.7%
Procter & Gamble Co(PG)COM742718109$540.3K3,7400.7%
Amgen Inc(AMGN)COM031162100$518.1K1,4720.7%
Altria Group Inc(MO)COM02209S103$508.8K7,7100.7%
Dell Technologies Inc(DELL)CL C24703L202$465.1K2,8340.6%
Ishares TR(IVW)S&P 500 GRWT ETF464287309$463.0K4,0930.6%
Mondelez Intl Inc(MDLZ)CL A609207105$444.3K7,7080.6%
Brown & Brown Inc(BRO)COM115236101$419.1K6,4270.6%
Ishares TR(IWS)RUS MDCP VAL ETF464287473$407.6K2,7970.5%
Vanguard Specialized Funds(VIG)DIV APP ETF921908844$382.8K1,7800.5%
Hubbell Inc(HUBB)COM443510607$376.3K7670.5%
Nvidia Corporation(NVDA)COM67066G104$351.8K2,0170.5%
Cisco SYS Inc(CSCO)COM17275R102$333.5K4,2980.4%
Ishares TR(IWO)RUS 2000 GRW ETF464287648$316.2K1,0080.4%
Select Sector Spdr TR(XLF)STATE STREET FIN81369Y605$314.5K6,3700.4%
Vanguard Index FDS(VBR)SM CP VAL ETF922908611$308.5K1,4200.4%
Pinnacle West Cap Corp(PNW)COM723484101$299.8K2,9760.4%
International Business Machs(IBM)COM459200101$285.0K1,1760.4%
Merck & Co Inc(MRK)COM58933Y105$283.9K2,3600.4%
Carnival Corp(CCL)COMMON STOCK143658300$270.1K10,4370.4%
Travelers Companies Inc(TRV)COM89417E109$250.8K8600.3%
Visa Inc(V)COM CL A92826C839$249.2K8250.3%
Disney Walt Co(DIS)COM254687106$240.4K2,4940.3%
3M Co(MMM)COM88579Y101$230.4K1,5860.3%
Southern Co(SO)COM842587107$229.8K2,3810.3%
Ishares TR(IJJ)S&P MC 400VL ETF464287705$215.4K1,6260.3%
RIO Tinto PLC(RIO)SPONSORED ADR767204100$215.4K2,3090.3%
Bank America Corp(BAC)COM060505104$214.9K4,4070.3%
Comcast Corp New(CMCSA)CL A20030N101$212.8K7,4110.3%
Invesco QQQ TR(QQQ)UNIT SER 146090E103$205.0K3550.3%