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Herold Advisors, Inc.

Portfolio Profile

CIK: 0001891713 | New York, NY

Investment Profile

Style

Core

Turnover

Low

Orientation

Concentrated long-term
$512.2M
AUM
269
Positions
28.3%
Top 10 Conc.
47.54%
Top 25 Conc.

Top Holdings

#SecuritySharesValue% of Portfolio
1Apple Inc(AAPL)81,516$27.1M5.30%
2Nvidia Corporation(NVDA)105,203$24.0M4.69%
3Microsoft Corp(MSFT)36,377$18.7M3.64%
4Dimensional ETF Trust(DFUS)154,403$12.8M2.50%
5ELI Lilly & Co(LLY)10,177$11.8M2.30%
6

Sector Allocation

Latest filing, equity positions only

Unclassified38.22% · $195.8M
Technology20.35% · $104.2M
Financial Services10.17% · $52.1M
Healthcare8.58% · $43.9M
Communication Services4.98% · $25.5M
Industrials4.71% · $24.1M
Consumer Defensive3.51% · $18.0M

AUM History

$361.5M | 244 pos.
$413.4M | 265 pos.
$432.3M | 263 pos.
$460.5M | 272 pos.
$458.9M | 275 pos.
$455.4M | 282 pos.
American Centy ETF TR(AVUS)
84,596
$10.8M
2.12%
7Exxonmobil Holdings Corp(XOM)65,857$10.7M2.09%
8American Centy ETF TR(AVLC)116,804$10.5M2.06%
9JPMorgan Chase & Co(JPM)28,766$9.5M1.86%
10Abbvie Inc(ABBV)34,107$8.9M1.74%
Energy
3.19% · $16.3M
Consumer Cyclical3.03% · $15.5M
Utilities1.59% · $8.2M
Real Estate0.89% · $4.5M
Basic Materials0.78% · $4.0M

Sector Rotation

Quarter-over-quarter weight changes

SectorPrev %Curr %Change
Unclassified35.53%38.22%+2.69%
Energy4.79%3.19%-1.6%
Technology19.76%20.35%+0.59%
Consumer Cyclical3.6%3.03%-0.57%
Financial Services10.66%10.17%-0.49%
Industrials5.03%4.71%-0.32%
Utilities1.82%1.59%-0.23%
Consumer Defensive3.67%3.51%-0.16%
Communication Services4.87%4.98%+0.11%
Real Estate0.99%0.89%-0.1%
Healthcare8.52%8.58%+0.06%
Basic Materials0.77%0.78%+0.01%

Cap Size Rotation

Quarter-over-quarter weight changes by market cap

Cap SizePrev %Curr %Change
Mega Cap43.91%42.81%-1.1%
Unclassified35.53%38.22%+2.69%
Large Cap19.06%17.83%-1.23%
Small Cap0.81%0.62%-0.19%
Mid Cap0.52%0.44%-0.08%
Micro Cap0.18%0.08%-0.1%
$477.0M | 311 pos.
$431.5M | 248 pos.
$447.5M | 247 pos.
$455.3M | 263 pos.
$505.9M | 273 pos.
$512.2M | 269 pos.
Q4
23
Q1
24
Q2
24
Q3
24
Q4
24
Q1
25
Q2
25
Q3
25
Q4
25
Q1
26
Q2
26
Q3
26

Recent Activity

Quarter-over-quarter position changes

12
New
16
Closed
96
Increased
105
Decreased
56
Unchanged